a/b testing

Magento & Google Website Optimizer Integration

Wednesday, November 26th, 2008 | analytics, applications, ecommerce | No Comments

I’ve got a new post over on the SwellPath blog that takes a look at multivariate and a/b testing.  Check it out.

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wheresitworking? contains reviews, insights, reflections, and ideas about digital marketing, interactive media, web applications, and ecommerce. Written by Adam Ware, a journeyman web junkie in Portland, Oregon.
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